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    Going Organic continued...

    Paraben-free styling products are another popular option. "Parabens are chemicals used to preserve the shelf life of your shampoos, conditioners and styling products," says Gonzalez. "I feel the more that we can avoid using chemicals, the better."

    Many salon conditioning treatments ause nanotechnology, meaning that the protein or moisturizing molecules are small enough to penetrate the hair without using heat. "That means you don’t have to sit under a hot dryer to get all the benefits of conditioners," Gonzalez says.

    Your products, style, and preferences can also be customized to a degree that wasn't possible in the past. "Technology has allowed us the ease of saving formulas, hair care, and skin care notes on the computer so that we can give you precisely what you want," Yeager says.

    Restoring Hair

    When you think about hair loss, you may picture Uncle Fred’s bald spot or Dad’s receding hairline. But surprisingly, women actually make up 40% of people dealing with hair loss -- and there are more ways than ever to treat it.

    You need to be careful. Although people with hair loss spend more than $ 3.5 billion a year in an attempt to treat it, most hair loss treatment products and techniques on the market are useless. What’s new and what really works?

    Men have more effective options for medical hair loss treatment than women do. Finasteride, the generic name for brand-name drugs Proscar and Propecia, is the "gold standard" drug for male hair loss, according to Jeffrey Epstein, MD, a hair transplant surgeon with offices in Miami and New York, and past president of the Florida Society of Facial Plastic and Reconstructive Surgery. It lowers the body’s levels of an androgen called DHT, which shrinks hair follicles and eventually leads to baldness.

    Another drug, dutasteride ( Avodart), has the same effect. "It’s a stronger drug, so there was the hope that it would be even more effective than Propecia, but so far, studies don’t show that," says Epstein. "These drugs have also been tried in women who are postmenopausal -- you should never become pregnant while taking them -- but it’s not clear whether they’re as effective in women as in men."