Another goal: give consumers a better understanding of realistic serving sizes
By Margaret Farley Steele
THURSDAY, Feb. 27, 2014 (HealthDay News) -- The U.S. Food and Drug Administration formally proposed Thursday updating the "nutrition facts" labels on food products to better reflect Americans' current eating habits and health concerns.
Among the highlights: the new labels would replace out-of-date serving sizes, highlight calorie content and draw attention to "added sugars."
First Lady Michelle Obama said Thursday that America's families will benefit from the proposed label makeover, which the FDA first unveiled last month.
"Our guiding principle here is very simple: that you as a parent and a consumer should be able to walk into your local grocery store, pick up an item off the shelf, and be able to tell whether it's good for your family," Obama said in an FDA news release. "So this is a big deal, and it's going to make a big difference for families all across this country."
Nutrition labeling was introduced two decades ago, and the FDA says the science and recommendations behind food labeling has changed since then. The proposed revisions take into account current knowledge of the link between diet and chronic diseases such as obesity, diabetes and heart disease.
"The purpose of the nutrition panel is to support consumers to choose healthy diets in accordance with the Dietary Guidelines for Americans," Michael Taylor, the FDA's deputy commissioner for foods and veterinary medicine, said at a Thursday afternoon news conference. "It is also important that the labels stay up-to-date," he added.
Taylor said he was confident the food industry was onboard with the changes to food labels. "I think there is broad support for this process and the approach we are taking," he said.
Highlights of the proposal include:
- Calorie content and serving sizes would be featured more prominently to help address obesity, "one of the most important public health problems facing our country," Taylor said. "What and how much people eat and drink has changed since the serving sizes were first put in place in 1994," the agency said. Also, foods that can be consumed in one sitting would feature calorie and nutrition information for the whole package.
- Labels would need to show the amount of "added sugars" in a food product to help people distinguish between the natural sugars found in fruit and milk, for instance, and sugars added arbitrarily. Americans consume too much sugar and need to reduce their intake, according to 2010 Dietary Guidelines for Americans.
- Potassium and vitamin D -- nutrients that help ward off high blood pressure and bone loss, respectively -- would be listed on labels. Food makers could also include vitamins A and C, but they will no longer have to.
- "Daily values" for various nutrients such as salt, dietary fiber and vitamin D would be revised. These values are used to calculate the "Percent Daily Value" on the label, which helps consumers understand the nutrition information in the context of a total daily diet, the FDA said.
- "Total Fat," "Saturated Fat" and "Trans Fat" would remain on labels, but not "Calories from Fat." It's now known the type of fat is more important than the amount.