The Weight Loss Cure 'They' Don’t Want You to Know About

The Weight Loss Cure 'They' Don’t Want You to Know About: What It Is

What is the weight loss "cure" that "they" don't want you to know about?  According to Kevin Trudeau, author of The Weight Loss Cure "They" Don't Want You to Know About and late-night infomercial star, it's a concoction of injections, cleanses, pills, and a slim list of organic foods that will turn your body into a "fat burning machine."

Trudeau claims to have natural cures for a whole host of conditions, ranging from cancer, diabetes, and chronic fatigue syndrome to obesity.

The Weight Loss Cure "They" Don't Want You to Know About is a three-phase program. In the first phase, dieters switch to an organic diet with a long list of "dos and don'ts" and a very short list of allowable foods.  Dieters begin rituals of colonics, liver cleansings, and other unconventional procedures that are supposed to cleanse and rejuvenate the body to prepare it for weight loss.

Phase 2 is the weight loss phase, and includes daily injections of hCG -- human chorionic gonadotropin, a hormone found in the urine of pregnant women. This aspect of the program is unusually challenging, since hCG injections are not approved for weight loss treatment in the U.S. Thus it's almost impossible to find a health care provider willing to do the injections.

"Scientific studies have demonstrated that hCG injections do not cause weight loss, and regulatory actions by the Federal Trade Commission and Food and Drug Administration (FDA) have curbed their use in the United States," says Quack Watch.org owner and director Stephen Barrett, MD.  

In the third, "eating right, eating less" phase, hCG injections cease. But the cleanses and other unusual recommendations continue, and allowable food continues to be solely from organic sources.

The fourth phase is the final cleansing phase, and includes cleanses of the kidneys and liver, and parasite and heavy metal detoxification.

The "absolute cure for obesity" is based on the work of a British endocrinologist in the 1950s.  The first seven chapters of The Weight Loss Cure "They" Don't Want You to Know About are devoted to an alleged conspiracy theory. Not until chapter 8 does Trudeau describe the weight loss cure protocol.

Trudeau claims the "cure" has been suppressed by the American Medical Association, the FDA, and "other medical establishments throughout the world" because drug companies and the establishment are withholding information to keep Americans fat so they can make billions of dollars from drugs and surgery.

The author, without medical or nutritional credentials, is a controversial and very successful businessman who has made a career from hawking natural "cures" via infomercials and books.  He preys on the fears of consumers, giving them someone to blame for their overweight or obese conditions.

It is noteworthy that Trudeau has had numerous interactions with the law, including fines and a larceny conviction. Currently, the Federal Trade Commission restricts his right to use infomercials, which have misled consumers in the past.

In October 2007, the Federal Trade Commission charged the marketers of The Weight Loss Cure "They" Don't Want You to Know About with misrepresenting its contents in infomercials that claim the plan is "easy to do, can be done at home and ultimately allows readers to eat whatever they want."