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Researchers Call for Clearer Labeling of Caffeine Content

March 15, 2006 - Those self-described energy drinks that have flooded the market are loaded with caffeine and should be required to say so on their labels, a group of researchers from the University of Florida contends.

The researchers analyzed the caffeine content of 10 of the best-selling energy drinks along with 19 types of carbonated soda and seven other best-selling commercial beverages.

Many of the energy drinks contained about twice as much caffeine as the typical caffeinated soda beverage, but caffeine content varied widely from brand to brand, and even within brands.

A 12-ounce serving of Coca-Cola Classic, for example contained 29 milligrams of caffeine, compared with 38 milligrams in a Diet Coke and 39.6 milligrams in Diet Coke with Lime.

PepsiCo's Mountain Dew had the most caffeine of any regular soft drink tested, with 45 milligrams per 12-ounce serving.

An 8-ounce cup of regular coffee typically has 100 to 150 milligrams of caffeine.

Energy Drinks and Caffeine

Energy drinks are wildly popular, and it seems that new ones pop up on convenience store and grocery store shelves each week.

But most consumers aren't aware that the vast majority of these drinks rely on large doses of caffeine to boost energy, University of Florida toxicologist Bruce A. Goldberger, PhD, tells WebMD.

The Internet advertising for SoBe's Adrenalin Rush, for example, boasts that the drink is "pure, concentrated energy in an 8.3 fluid ounce can" and it lists the supplements D-Ribose, L-Carnitine, and Taurine as the "natural energizing elements" that help it work.

The drink also has close to 80 milligrams of caffeine, and while this can be found on the web site, it is not highlighted in the ad.

The ad for SoBe's No Fear energy drink reads: "This 16 ounce energy supplement is by far the toughest can on our shelves. After all, if it were a car you'd be scared to drive it."

No Fear had the most caffeine of any of energy drinks tested by University of Florida researchers, with 141 milligrams per 16-ounce serving. The best-selling Red Bull brand had about 67 milligrams of caffeine per 8-ounce can, while the 8-ounce Red Devil brand had about 42 milligrams.

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