What Are Bronze, Silver, Gold, and Platinum Levels?

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Barry Nolan
If I say the words bronze, silver, and gold… So, it have nothing to do with the time you did a hundred yard dash in?

Donald Hill
No.

Barry Nolan
And you if you were to buy insurance on the individual market and I say the words "bronze, silver, gold, and platinum", what does that mean to you?

JP
It means I'll need to look up what that means.

Barry Nolan
If you saw policies rated bronze, silver, gold and platinum, what would that mean to you?

Jose
Platinum being the best, probably what I would want to go for, right?

Barry Nolan
If you are buying insurance on the individual market and I were to say to you the words, "bronze, silver, gold, and platinum", what would that mean to you?

John Moses
I would say it was marketing. It's a way to tell me the different levels, bronze being the lowest and platinum being the best.