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    John M. Hopkins

    John M. Hopkins, vice president of policy and governance, ensures site integrity and brand credibility for the WebMD Network of sites. His priorities include ethics, development, implementation, and compliance of policy, which covers privacy, advertising, editorial content, and sponsored content. Hopkins is responsible for third-party accreditation programs from URAC, TRUSTe, Consumer Reports WebWatch, and the HON Code of Ethics. Due to the sensitive nature of user communication and WebMD's core value to maintain integrity, he manages customer service policy and other related regulatory and compliance-related issues.

    Hopkins serves as the chairman of URAC's Health Web Site Accreditation Committee and has served as a member of URAC's Health Web Site Advisory Committee. He is also an active member in the International Association of Privacy Professionals and has been a member of the Healthcare Information and Management Systems Society.

    Before joining WebMD, Hopkins served as director of business development for a medical services consulting company, where he maintained the clinical service needs of the medical facility, developed new strategic business relationships, and managed operational issues.

    Hopkins' previous experience includes work as a clinical respiratory therapist at the National Institutes of Health in Bethesda, Md. He is a U.S. Army veteran and graduated from the U.S. Army School of Respiratory Therapy at Ft. Sam Houston, Texas. Hopkins also has a bachelor's degree in communication from Kennesaw State University in Kennesaw, Ga.

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