Reviewed by Lisa Zamosky on November 18, 2015

Sources

http://www.hhs.gov/healthcare/rights/index.html https://www.healthcare.gov/

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Video Transcript

Barry Nolan: If I say the words bronze, silver, and gold… So, it have nothing to do with the time you did a hundred yard dash in?

Donald Hill: No.

Barry Nolan: And you if you were to buy insurance on the individual market and I say the words "bronze, silver, gold, and platinum", what does that mean to you?

JP: It means I'll need to look up what that means.

Barry Nolan: If you saw policies rated bronze, silver, gold and platinum, what would that mean to you?

Jose: Platinum being the best, probably what I would want to go for, right?

Barry Nolan: If you are buying insurance on the individual market and I were to say to you the words, "bronze, silver, gold, and platinum", what would that mean to you?

John Moses: I would say it was marketing. It's a way to tell me the different levels, bronze being the lowest and platinum being the best.