Acai is most commonly used for arthritis, high cholesterol, erectile dysfunction (ED), weight loss and obesity, "detoxification," aging skin, metabolic syndrome, and for improving general health. But there is limited scientific evidence to support these uses.
Acai gained popularity in North America after being promoted by Dr. Nicholas Perricone as a "Superfood for Age-Defying Beauty" on the Oprah Winfrey show.
As a food, the acai berry is eaten raw and as a juice. The juice is also used commercially as a beverage and in ice cream, jelly, and liqueurs.
In manufacturing, acai berry is used as a natural purple food colorant.
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